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Elaine Catton

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Tag: carmakers

Thought leadership in the automotive media – the academic argument

March 1, 2021 ecatton

The academic thinking behind my assertion that the automotive media should reassess its dynamic with the car industry as we look to the future of mobility.

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Get the car guys out of the driving seat

February 26, 2021 ecatton

As planners seek to reinvent city centres to make them more people-friendly, is the motoring media too close to the car industry to envisage a future with fewer cars?

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Covid19 – the impact on future mobility and brand messaging

June 17, 2020 ecatton

Global carmakers were already facing huge challenges before the coronavirus pandemic struck. As factories restart, are the prospects all gloom and doom or are there silver linings?

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